Base Revenue vs. Total Revenue?

Derreck Nassar's Avatar

Derreck Nassar

23 Aug, 2013 03:53 PM

What is the difference between Base Revenue and Total Revenue?

  1. 1 Posted by Dean on 23 Aug, 2013 04:04 PM

    Dean's Avatar

    Hi Derreck,

    Base Revenue is only revenue coming from 'base' recurring rates, not including any add-ons, customs charges, one-time invoices, etc. Total Revenue includes all of those additional line items as well as the recurring charge.

    Best,
    Dean

  2. 2 Posted by Derreck Nassar on 23 Aug, 2013 04:11 PM

    Derreck Nassar's Avatar

    Thank you! Are the numbers for the time period selected or projected based on current subscriptions?

  3. 3 Posted by Dean on 23 Aug, 2013 05:43 PM

    Dean's Avatar

    Those numbers represent the totals for the specified date-range. We have in the works more reporting that will included 'Projected Revenue' based on your current subscription base.

  4. 4 Posted by Derreck Nassar on 23 Aug, 2013 06:17 PM

    Derreck Nassar's Avatar

    That would be awesome! Business people love stats and data so a more robust reporting end would be helpful. It would be nice to get an average for how long people stat paying members before they cancel a turnover rate. There are all sorts of metrics that would be useful and you can use them to help market CG too.

    Just a few thoughts.

  5. 5 Posted by Dean on 23 Aug, 2013 08:22 PM

    Dean's Avatar

    You're right and that's exactly why we want to release some kick-butt metrics as soon as possible!

  6. Dean closed this discussion on 23 Aug, 2013 08:22 PM.

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