Getting Analytics on Cheddargetter

Clay Nichols

19 Jan, 2016 05:19 PM

We don't get the utm_source,etc. data in CheddarGetter.

I.e.,

Customer lands on our site perhaps with utm_source=PrintAd5

Then they order from CheddarGetter but that data doesn't get passed along.

One way to do that is with GoogleAnalytics and, I think, Passing in the clientID as explained here:
https://developers.google.com/analytics/devguides/collection/analyt...

So,

  1. We'd pass in to our link to cheddargetter.com?clientID=XXXXX
  2. You'd report data to Google Analytics
  3. You MIGHT be able to retrieve the utm_values from Google.

I'm really surprised that your other customers don't also need this. It's critical when doing Conversion Rate Optimization to know where your revenue is coming from.

  1. #1 Posted by Drew Songer on 19 Jan, 2016 06:57 PM

    Hi Clay,

    Have you taken a look at our What are Marketing Metrics? Why do I care? How do I get setup? and Marketing Metrics Cookie Best Practices. These should get you on track.

    Best,
    Drew

  2. Drew Songer closed this discussion on 21 Jan, 2016 06:42 PM.

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