Where can I paste in the .js call for Google Adwords tracking? And will that .js get called every time the customer is billed?
Adwords will track actual revenue associated with an ad click. (So customer clicks our Ad, then buys through CheddarGetter. We'll get a report showing that Ad XYZ generated $Z ). But to make that work CG has to send that purchase info on to Adwords.
I've read through your help file on marketing tracking but I don't see where I'd make the .js call to pass the purchase amount on to Google Adwords?
And.... does this also feed Adwords the recurring revenue each time the customer is charged?
Example Google .js code:
<!-- Google Code for Purchase/Sale Conversion Page -->
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1 Posted by adam on 22 May, 2012 01:58 PM
Hi Clay,
CG doesn't need to send AdWords any financial data, you just need to set up conversion values in your AdWords account. Once you assign a value to a page on your site (the thank-you page after someone purchases, etc) AdWords will track each of the conversions and record them as revenue.
Not at this time, but this is on our long-term roadmap.
Adam
2 Posted by Clay Nichols on 15 Jul, 2012 07:11 PM
We have several products and variations (this is one of the strengths of Cheddargetter). E.g., "Home" $50/m and Pro ($75/m). It looks like all we can track is "sale made" (via hits on our "thank you" page), right?
3 Posted by adam on 16 Jul, 2012 01:58 PM
Currently that is correct; Adwords doesn't have the ability to track different sale amounts if the URL is the same. Although you could potentially set a value for each sale in Adwords' "Goals" section, so that you would at least be able to assign some kind of averaged monetary value.
The only way to assign exact values for this type of thing in Adwords is if you have created and hosted your own 'thank you' page. In that case, you would just make the URL of the thank you page unique for each different plan, and set Goals in Adwords to match the dollar value of those plans.
Hope that helps!
Adam
Dean closed this discussion on 23 Jan, 2013 03:16 PM.